All of our products and services are aimed at making the system work better. From distributing pharmaceuticals to a neighborhood pharmacist to creating software solutions that improve records management, everything we do is designed to have a positive impact on health and safety.
Our customers trust what comes from McKesson to be of the highest quality and we're proud to deliver on this promise through all areas of our business. The products we sell and distribute are of high quality because they have to be. Of course regulations dictate this and patients expect it, but we follow through with it because we hold ourselves to a higher standard.
In 2008, McKesson joined the Executive Council of the Health Information Trust Alliance, also known as HITRUST, a multi-stakeholder initiative consisting of healthcare companies, government officials and non-governmental organizations. The goal of this group is to create protocols and systems that allow safe and protected access to health records in order to make more informed healthcare decisions.
In early 2009, HITRUST released the Common Security Framework, a security control standard developed for healthcare information. For the first time ever, healthcare IT professionals can enter and maintain patient data using a prescriptive set of certifiable and scalable standards.
HITRUST is dedicated to refining the Common Security Framework and coordinating with government officials to implement and build awareness of the standards. Moreover, the group is working to educate and train professionals on their importance.
As a company that provides healthcare connectivity solutions, McKesson is proud to take a leadership role in HITRUST. In our role as an Executive Council member of this important group, we will continue to work with HITRUST to develop tools that will help protect private health information and reduce the risk of security breaches.
McKesson views the way we market our products and services as an opportunity to demonstrate good corporate citizenship. The promotion, marketing and sale of drugs, medical devices and other medical technologies are subject to an array of legal and ethical standards. McKesson is committed to strictly complying with all applicable laws and regulations and adhering to the highest ethical standards in the conduct of its marketing and promotional activities. The policy is designed to provide guidance and ensure all our marketing practices are consistent with regulation and aligned with our Code of Business Conduct and Ethics. To reinforce the policy, we have established a Marketing Policy Operating Committee within the Legal department. This committee is responsible for identifying and mitigating legal and regulatory risks that may result from our marketing efforts.
In Fiscal Year 2010, McKesson's vaccine distribution partnership with the Centers for Disease Control expanded to include the H1N1 flu vaccine. Our role will be to distribute the vaccine to sites designated by state health departments across the United States. The H1N1 preparedness effort is unlike any other the United States has faced. We are pleased to expand our partnership with the CDC to support this important public health issue.